CRM that knows what your revenue is doing.
Not a contact list — a revenue brain. It tracks pipeline, predicts churn, and turns intent signals into the next best action.
- Waterfall + NRR
- MRR
- Pipeline capture
- Auto
- Churn signals
- Predict
- Proposals + invoices
- Pay
The problem
Most CRMs make you data-entry the work that should be data. KnullGrowth captures it automatically from the rest of Knull, then tells you what to do with it.
Capabilities in the product.
The status beside the module name reflects real runs, not intent.
Contacts, deals, pipeline
A clean CRM with stages, owners and activity — fed by every form, store transaction and email reply.
Revenue intelligence
MRR waterfall, NRR, cohorts, LTV:CAC. The numbers a board asks for, ready before they ask.
Prospecting & enrichment
Find lookalikes of your best customers, enrich them with firmographics, route into sequences.
Churn prediction
Spot at-risk accounts before they cancel. Intervene with a Brain-suggested play.
Proposals & invoices
Send proposals, take payment, run recurring billing — invoices that link back to the deal.
How it connects to the Brain
Pipeline movement, churn risk and cohort drift all surface as decisions in the inbox — usually with the play already drafted.
Asked and answered.
How does churn prediction work?
The Brain combines product usage, billing events, support tone and engagement decay to score accounts daily, then surfaces at-risk ones with a recommended play.
Can I import an existing CRM?
Yes — CSV import is supported today, with HubSpot and Pipedrive sync on the near-term roadmap.
Does invoicing handle recurring billing?
Yes, via Stripe — recurring schedules, dunning, and one-click conversion from proposals.
We test it on our own accounts first, and say where we don't yet.
Every claim about running the company on Knull is labelled Verified, Partly or Not yet, with the evidence beside it.
Try KnullGrowth on your business.
The Free plan includes a monthly KC allowance and the full Brain. No card.